Air Date is Saturday, June 30 at 1:30pm on channel 13
New York, NY — June 11, 2007—The CEOs of SONY and Best Buy – Sir Howard Stringer and Brad Anderson, exchanged their opinions and insights at Baruch College during a taping of the PBS program CEO Exchange. A live audience of 500, including many Baruch students, attending the taping at Baruch’s Mason Hall. CEO Exchange made a special short film starring a graduate of Baruch’s Zicklin School of Business to air during the episode to introduce Baruch to the viewers. Ricardo Rezk MBA ’03 led a tour for the cameras of Baruch College and spoke about how his Baruch education helped him become an entrepreneur and found his own business, Rico’s Empanadas.
CEO Exchange has previously been hosted by Duke, Berkeley, Harvard, The University of Chicago, UCLA, Columbia and Wharton, among other prominent business schools. In each one-hour program, CEO Exchange brings together two of the most interesting and innovative CEOs in the world for a lively discussion about themselves, their companies, and their passions in life. TV journalist Jeff Greenfield moderates the show.
About Howard Stringer, Chairman and CEO of SONY
Howard Stringer has been chairman and chief executive officer of Sony Corporation since June 2005. Stringer is also a board member of Sony BMG Music Entertainment, one of the largest recorded music companies in the world. Prior to joining Sony, Stringer had a 30-year career as a journalist, producer and executive at CBS Inc. As president of CBS from 1988 to 1995, he was responsible for all the broadcast activities of the company including entertainment, news, sports, radio and television stations. A native of Cardiff, Wales, Sir Howard received the title of knight bachelor in the New Year honours list of Her Majesty Queen Elizabeth II on December 31, 1999.
About Brad Anderson, Vice Chair and CEO, Best Buy
In 1973, Brad Anderson was hired as a commissioned salesman at the fledgling Sound of Music, a small chain of stereo stores that was the precursor to Best Buy. He eventually became manager of that branch and because of the success of his retail operations was named vice president of Best Buy in 1981. In 1986, Anderson was promoted to executive vice president and was elected to Best Buy’s board of directors. In April 1991, he was promoted to president and chief operating officer. Anderson was named vice chairman in 2001. In June 2002, he assumed the position of chief executive officer.
To learn more about CEO Exchange, go to its website at www.pbs.org/ceoexchange.