Authority on Polling Explains How Much Can Go Wrong

December 4, 2007 | City Talk with Doug Muzzio

Can the openness of Iowa’s Democratic caucus system affect voting results (if your boss is standing in one candidate’s corner, do you want to march across the room to another’s)? How do polls influence a candidate’s campaign strategies (a candidate may have a large youthful following, but historically more older citizens actually vote). Micheline Blum, director of the Baruch College Survey Research Unit, discusses these and many other thought-provoking election topics, including what’s the most reliable polling method (it’s not the Internet).
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